Pepperneck has designed a new corporate identity for National Windscreens. The new brand has been launched to more accurately reflect its core values and market position as the largest independent repair and replacement specialist in the automotive glazing sector.
With over 100 branches and 800 mobile fitting units throughout the UK, the new identity will have huge exposure nationwide.
Pete Marsden, Commercial Director at National Windscreens commented: “The new corporate identity has been designed to reflect the factors that our customers rate most highly in what is often a distress purchase situation – namely being reliable, clear and to the point.”
Pepperneck has worked with National Windscreens for more than 12 years and has driven a number of projects including traditional and email marketing campaigns, PR activity, the production of a new corporate brochure and a comprehensive social media marketing strategy.
Pete Marsden continues: “The new brand identity will be rolled out over the next few months and will be supported with a new website and PR campaign. Our objective is to raise the profile of the National Windscreens brand in line with our position as one of the market leaders in this sector”
Pepperneck Managing Director, Steve Adams, says “Pepperneck has an established relationship with National Windscreens and was delighted to be asked to design the new identity. The final design is simple, but bold and firmly aligns with National Windscreens’ brand values and vision.”